Insights to maximise your sales capability
Everyone complains about the saturation caused by video conferencing on Zoom, Teams, and Meet that professionals across all industries are experiencing… I couldn’t agree more. But perhaps we all played our part in bringing about this situation. I want to share some reflections, which I hope will get us thinking about the future of professional relationships. And, at the same …
Once you’ve read this blog, you’ll know how to host a virtual event. It explains how to choose the content, find the perfect platform, recruit speakers, attract an audience, what to do on the day and how to collect feedback afterwards. You will also learn why it is crucial to consider the benefits for all your stakeholders (those are your …
Passion, critical thinking and innovative business models – Eleven Swedish organisations demonstrate that success and sustainability belong together. Our world is full of challenges: Climate change, food and energy security, waste, inequality and diminishing economic opportunities, to name a few. To prepare the managers of tomorrow, we organised a one-week study tour with the American University in Washington, DC. Together with …
After one year of intensive research, surveying over 500 industry organisations, analysing success factors of innovative food retail concepts across 16 European countries and a successful trial with the senior leadership team of one of the leading European supermarket chains we now finally launched our new seminar featuring current best practice and retail excellence. Learn more about our seminar and …
The food retail industry is increasingly facing severe challenges. Over many years social, ecological and economic concerns have been influencing and altering people’s attitudes and behaviour. The internet and social media have also changed the way people shop and share their experiences. Whole categories once profitable are now barely breaking even or making a loss. Many retailers and their suppliers …
Is your sales team not delivering the expected results? Are they complaining about work overload, too many or not enough leads? Is your customer profitability constantly getting lower? Chances are, your sales people are spending their time with the wrong customers. But stop! Don’t just blame your salesmen. It’s far more complicated than that. Many sales people I know handle …
What are the biggest challenges of manufacturers and service providers supplying the retail industry? What are the capabilities they need to develop to tap the full potential? These were the two main questions of a recent survey of Cosaris and the German grocery magazine LPinternational. Manufacturers and service providers based in the DACH market (Germany, Austria, and Switzerland) were asked …
Cosaris has started a new survey in collaboration with the German grocery magazine LPinternational. The magazine has been publishing insights on major international grocery markets and industry trends for over 20 years. The main objective of this joint project is to better understand current challenges of manufacturers and service providers when dealing with retailers and how they can further increase their …
Today, with changing market conditions and a challenging economic environment, it is more important than ever to understand how to create and sustain a professional and competitive sales organisation. But even in successful businesses, sales is often based on gut feeling and historical developments rather than a systematic approach. Because of inefficiencies, lack of coordination and missing capabilities, many organisations …
Customers are central to every successful business. This seems to be obvious. However many organisations forget to ask the five key questions about their customers or are not able to answer them. But this could lead to an important part missing in their sales strategies: The total focus on the right customers, their needs and requirements. Who are your customers? …
